Seedling believe that every child has their own ideas that are just waiting to be explored. Their aim is to create inspiring products that allow children to use their imagination and learn while having lots of fun. Seedling products include both craft kits and toys. Their kits create an opportunity for children to think outside the square, allowing them to creatively express their individuality. Their toys evoke a feeling of nostalgia, the double dutch skipping ropes have me singing all the school yard songs “apples, peaches, pears and plums, tell me when your birthday comes!” whilst one look at the knuckle bones remind me of the naughty boys hiding in the no-play area… i hope that you will fall in love with the seedling range as much as i have.