This luxurious french designed baby gift is 10cm tall and is made of a luxurious soft material. Founded in 1965, doudou et compagnie has a long history of providing babies all around the world with comfort through their products. what is a doudou? A doudou is a reassuring object that is meant to comfort us when we are sad or scared. It is our confidante and our friend. As adults, we are able to find things such as chocolates to comfort us when we are down. When we miss our friends or family, we simply check their updates on facebook or even wear their favourite shirts. Babies have such needs too and as such, the comforter replaces chocolates and becomes their doudou.